Monthly Archives: January 2008

Peter Mayer Named Agency of Record by Piccadilly Restaurants

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(NEW ORLEANS, LA - January 28, 2008 ) – Peter A. Mayer Advertising, Inc. the region’s largest full-service agency, has been named the agency of record by Piccadilly Restaurants, LLC, one of the largest cafeteria chains in the nation, headquartered in Baton Rouge, La.

Peter A. Mayer Advertising was selected after a competitive review that included a number of top agencies from the Southeast.

“Peter A. Mayer Advertising is honored, proud and very excited to be working with Piccadilly, a Southern favorite for home-style food and great value,” said Mark Mayer, president of Peter A. Mayer Advertising. “The Piccadilly brand stands for integrity, and exceptional quality and value—assets that resonate with consumers today. It’s a great platform on which to build.”

“Peter A. Mayer Advertising is a creative, collaborative and dynamic agency, that understands the way we do business,” said David Green, Piccadilly CEO. “We look forward to seeing this partnership build on the great Piccadilly tradition in a new and innovative way.”

Piccadilly operates 130 cafeterias offering freshness, quality, variety and value that made the original Piccadilly a Baton Rouge tradition. T.H. “Tandy” Hamilton founded the cafeteria chain in 1944 with a single small café and cafeteria. Currently, Piccadilly has over 5,000 team members in 15 states, primarily in the southeast and Mid-Atlantic regions.

David Crane, vice-president and management supervisor of Peter A. Mayer Advertising, will head the account that is also staffed by Josh Mayer, creative director; Cinda DiMaggio, account supervisor, and Nick Steger, account executive. Others working on the account include:

Laurie Blakeley, senior art director; Julia d’Hemecourt, associate art director; Maureen Bongiovanni, copywriter; Jordy Luft, media director; Jerri Roscoe, media buyer; and Kristian Sonnier, senior PR account executive.

Peter A. Mayer Advertising Inc. was founded in 1967 with three employees and $200,000 in annual billings. Today it is one of the largest full-service advertising, public relations and marketing agencies in the Gulf South, with a staff of more than 120 professionals and annual billings of more than $70 million. Peter A. Mayer Advertising specializes in all areas of advertising, marketing, direct response, interactive, public relations and promotions. Its client list includes local, regional and national accounts.

Peter Mayer Wins Five Tourism Marketing Awards

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Silver Adrian Awards and 1 Bronze for Agency’s work on New Orleans Tourism Marketing Corporation and Louisiana Office of Tourism

New Orleans, LA (January 24, 2008) - Peter A. Mayer Advertising Inc., the state’s largest full-service agency, recently won five awards for their work on Louisiana Office of Tourism (LOT) and New Orleans Tourism Marketing Corporation (NOTMC) ad campaigns. The agency won four Silver Adrian Awards and one Bronze Adrian Award from Hospitality Sales & Marketing Association International (HSMAI).

“We are pleased to win these awards for our work done to drive tourism to Louisiana and New Orleans,” said Mark A. Mayer, agency president. “We look forward to the launch of our upcoming tourism campaigns and plan to continue our successful partnerships with the Louisiana Office of Tourism and New Orleans Tourism Marketing Corporation.”

The Silver Awards were given for the 2007 Event Newspaper in print media, 2006 Celebrity Campaign in positioning, and 2006 Celebrity TV in the television category for the work done for LOT and NOTMC. The Bronze Award was given in the print media category, specifically for magazine ads for the Celebrity Print campaigns of both LOT and NOTMC. Peter A. Mayer also won a Silver Adrian Award in the web ad series category for Travelocity Banners for NOTMC.

Peter A. Mayer Advertising Inc. was founded in 1967 with three employees and $200,000 in annual billings. Today it is one of the largest full-service advertising, public relations and marketing agencies in the Gulf South, with a staff of more than 125 professionals and annual billings of more than $70 million. Peter A. Mayer Advertising specializes in all areas of advertising, marketing, direct response, interactive, public relations and promotions. Its client list includes local, regional and national accounts.

Peter Mayer Announces New Staff Members

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New Orleans, LA (January 23, 2008) – Peter A. Mayer Advertising Inc. today announced promotions and new members of its staff, according to

Mark A. Mayer, agency president.

George Morse – Interactive Designer

George Morse joins Peter A. Mayer as an interactive designer. Prior to joining Peter A. Mayer, George worked in New York City as a web designer for Morgan Stanley and as a freelance web designer for Berlin Cameron United. He graduated from the Savannah College of Art and Design with a bachelor’s degree in Fine Art with a graphic design concentration.

 

Ryan McKinnon – Assistant Print Production Manager

Ryan McKinnon joins Peter A. Mayer as an assistant production manager in the Print/Production Department. He graduated from the University of Alabama in May 2007 with a bachelor’s degree in Public Relations and a minor in American Studies. Shortly after graduation, Ryan began interning at Peter A. Mayer, working on the Road Home account, and is now a full-time employee. He was born and raised in New Orleans, Louisiana and is a graduate of Archbishop Rummel High School.

Curry W. Smith – Traffic Coordinator

Curry W. Smith joins Peter A. Mayer as a traffic coordinator. Originally from Lafayette, Curry earned a Bachelor of Arts degree in Political Economy from the Murphy Institute at Tulane University. Prior to joining Peter A. Mayer, he worked as a business development intern at the World Trade Center of New Orleans.

Peter A. Mayer Advertising Inc. was founded in 1967 with three employees and $200,000 in annual billings. Today it is one of the largest full-service advertising, public relations and marketing agencies in the Gulf South, with a staff of 125 professionals and annual billings of $75 million. Peter A. Mayer Advertising specializes in all areas of advertising, marketing, direct response, public relations, promotions and Internet media. Its client list includes local, regional and national accounts.