Pearl Harbor Anniversary brings national attention to World War II Museum

December 7, 2011, marked the 70th anniversary of the attacks on Pearl Harbor. To commemorate the event, The National World War II Museum in New Orleans opened a new exhibit, hosted special programming and held The International Conference on WWII. Naturally, the Peter Mayer Public Relations team felt a focus would be on Hawaii, but the team was able
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PR team earns news coverage for Superdome

Sporting events often put New Orleans in the national spotlight, but earlier this month, the circumstances were unique. On Saturday, Jan. 7, the New Orleans Saints hosted the Detroit Lions in the Mercedes-Benz Superdome for an NFL playoff game. Just 48 hours later, the Dome featured a repainted field and new signage and banners for the BCS National Championship. These events required complicated planning
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Agency finds creative use for new Twitter functionality

Twitter recently launched user galleries, and Peter Mayer was quick to find an innovative way to implement the new functionality for clients.

User galleries aggregate Tweeted images into an organized grid displaying the user’s 100 most recent images. Twitter launched user galleries in August to boost its “stickiness” factor, the quality that keeps
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Agency launches new website for GNO, Inc.

Long known as an area that knows how to play hard, the New Orleans region has recently been gaining attention as one of the hottest places for entrepreneurial growth – as it turns out, New Orleanians know how to play hard and work hard. Through our work with Greater New Orleans, Inc. – a regional economic development agency
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Peter Mayer introduces French Market Coffee as the coffee for passionate people

New Orleans is a passionate place – its people are passionate about their food, their creative pursuits, their football team and even their coffee. Since it was founded, French Market Coffee has been passionate
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Media department continues Strata partnership

Peter Mayer’s broadcast buying group recently finalized an agreement to continue and enhance its partnership with Strata Marketing, Inc. Strata provides full service media management software to help facilitate broadcast planning, evaluation, buying, billing,
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Zatarain’s helps fans elevate their tailgate

Fall means football, football means tailgating, and tailgating is all about food. So it was a natural choice for Zatarain’s to build its fall promotion around football.

The “Elevate Your Tailgate” promotion launched in mid-August.
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“Free Fries Fryday” a winner for ConAgra Foods Lamb Weston

On July 23, more than 40 restaurants in Tri-Cities, Wash., distributed free french fries to customers all day long. Dubbed “Free Fries Fryday,” the event was a huge success.

America’s No. 1 french fry company,
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After extensive renovations, Dome is rededicated

Peter Mayer’s public relations team helped rededicate the Louisiana Superdome with an August 10 ceremony that marked the completion of a six-year, $336 million renovation and upgrade project following Hurricane Katrina.

The project’s final phase
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Innovative “deal map” promotes New Orleans hotel specials

In order to help New Orleans Tourism Marketing Corporation (NOTMC) promote special summer rates at hotels throughout the city, Peter Mayer developed an innovative tool – the “summer deal map,” which launched
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Peter Mayer shines spotlight on National WWII Museum

Concerned that the nation was forgetting the meaning of Memorial Day, The National WWII Museum worked with Peter Mayer’s public relations team to craft a poll gauging Americans’ familiarity with the military holiday. The
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Peter Mayer helps light up Charlotte skyline

Peter Mayer Public Relations helped JFG Coffee celebrate the return of its iconic sign to the Charlotte, NC, skyline with a relighting event on the patio of the VBGB Beer Garden at the North
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Peter Mayer helps launch Louisiana Sustainability Fund

Peter Mayer was retained by one of the country’s leading clean technology investment management firms to provide statewide public relations for the launch of the Louisiana Sustainability Fund.

SAIL Capital Partners, headquartered in Irvine, Ca.,
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Hurricane exhibit posts visitation and revenue increases

Last October, the Louisiana State Museum opened a new $7.5 million hurricane exhibit at the Presbytere on Jackson Square in New Orleans. Peter Mayer’s public relations team promoted the exhibit’s opening with a six-month
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Zatarain’s rings bell to open New York Stock Exchange

On March 3, Peter Mayer worked with Zatarain’s, its parent McCormick and Company Inc., and New York Stock Exchange officials to ring the market’s opening bell live from the French Quarter to celebrate this
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Zatarain’s helps “Bring Mardi Gras to Your Table”

Mardi Gras is March 8. In New Orleans, it’s a day of parades, celebration and feasting. For most of the rest of the country, it’s just another Tuesday. On January 25, Zatarain’s launched its
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New Louisiana tourism logo and tagline unveiled

Lt. Gov. Jay Dardenne recently presented the Louisiana Department of Culture, Recreation and Tourism’s new logo and tagline aimed at encouraging travel to the state.

Unveiled January 26 at the Louisiana Tourism Industry
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Whitney Bank promotes lower-rate credit card

Whitney Bank started the new year by promoting its lower-rate Visa credit card with a new campaign developed by Peter Mayer Advertising.

Playing off of the popularity of diet- and exercise-related new year’s resolutions, the
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Crowds come out for Blue Cross flu shot events

Peter Mayer’s public relations team was tapped by Blue Cross and Blue Shield of Louisiana to design a promotion in the Shreveport-Bossier area supporting the company’s health advocacy position. Building upon momentum from the
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Blanchard and Company featured prominently in CNNMoney article

CNNMoney.com featured Peter Mayer client Blanchard and Company, America’s largest and most respected retailer of rare coins and precious metals, as its lead economic resource in a special feature article on the
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WWII Museum celebrates Veterans Day 2010

On November 11, The National World War II Museum in New Orleans celebrated Veterans Day with a call to ears, not arms, in a national appeal coordinated by Peter A. Mayer Public Relations and
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Peter Mayer helps open $7.5 million multimedia Katrina exhibit

As the 2010 hurricane season came to a close, Peter Mayer’s public relations team helped to open the largest hurricane exhibit in the world, Living with Hurricanes: Katrina and Beyond, at the Louisiana State
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Peter Mayer assists with grand opening of sweet potato plant

Peter Mayer recently teamed with ConAgra Foods Lamb Weston to handle events and promotions associated with the official grand opening of the company’s new state-of-the-art, environmentally friendly sweet potato processing plant in Delhi, La.

To
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Peter Mayer launches campaign to boost New Orleans holiday tourism

Charged with promoting New Orleans tourism during a traditionally sluggish period, Peter Mayer recently launched the Christmas New Orleans Style campaign for New Orleans Tourism Marketing Corporation (NOTMC).

The campaign’s basic objective is to make
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Peter Mayer redesigns Paragon Casino Resort website

Following extensive research and thorough redesign, Peter Mayer’s interactive team recently unveiled a new website for Paragon Casino Resort. The new ParagonCasinoResort.com is intended to enhance the casino’s online brand and increase transactions on
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