We view news and insights through a cultural lens.

Millennials Are Disproving Their Stereotypes

By Peter Mayer Agency

Millennials are growing well into their 20s and 30s. Marketers tend to perceive millennials as lazy and transient, so their more committed and stable behaviors may surprise you.

Read Article

Curating Safe Spaces for Consumers

By Peter Mayer Agency

Consumers are becoming exceptionally mindful about how environments make them feel. We've provided some prime examples of modern spaces and offerings that purposefully engender a sense of sanctuary and calm.

Read Article

Stubb’s Bar-B-Q Sauce Turns 50 with FOX & Friends

By Peter Mayer Agency

To celebrate Stubb’s Legendary Bar-B-Q Sauce turning 50, Peter Mayer's PR team arranged for a “FOX & Friends” (Fox News) feature.

Read Article

Introducing the New Orleans Snoball Finder App

By Peter Mayer Agency

We used our technical and marketing expertise to create an app that locates more than 50 local snoball stands and 250 snoball flavors in the Greater New Orleans region.

Read Article

Poll: 2018 Super Bowl Ad Preview – Winners And Losers

By Barrett Macgowan

As a collection of people obsessed with ads and branding, there was no chance we were waiting until the game to find out. So we threw a little Super Ad Bowl viewing party and did some research to see which of the 12 pre-released ads people thought were most likeable, memorable, likely to connect, and likely to inspire purchase.

Read Article

Facebook News Feed Changes: Tips To Keep Your Brand On Top

By Arianne White

Facebook has announced a shift in the algorithm that controls the content shown in user’s news feeds. In an effort to facilitate more personal interactions between people, they are deprioritizing content posted by brands, publishers and news outlets and favoring content and updates posted by friends and individuals. Find out how these latest changes affect your brand and see what you can be doing to combat a drop in reach.

Read Article

Get the Latest Marketing Trends