We view news and insights through a cultural lens.

Stubb’s Bar-B-Q Sauce Turns 50 with FOX & Friends

By Peter Mayer Agency

To celebrate Stubb’s Legendary Bar-B-Q Sauce turning 50, Peter Mayer's PR team arranged for a “FOX & Friends” (Fox News) feature.

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Introducing the New Orleans Snoball Finder App

By Peter Mayer Agency

We used our technical and marketing expertise to create an app that locates more than 50 local snoball stands and 250 snoball flavors in the Greater New Orleans region.

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Passion Point Targeting: How to Use Your Destination’s Assets to Attract New Visitors (Part 2)

By Jeremy Braud

In our last blog post on passion point targeting we reported how users are adjusting their travel plans to focus on passion-based experiences, ones that appeal uniquely to them. In this post we’ll reveal ways brands can reach those users, mainly through content-based ad units. There are some great opportunities to connect passion segments to your destination, attraction or property.

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Antoine’s Celebrates 175th Anniversary

By Larry Lovell

Recently, the Public Relations team at Peter Mayer Advertising has been working with Antoine’s Restaurant for the celebration of its 175th anniversary. The holistic public relations program surrounding the milestone included a kickoff press conference, Manhattan national media tour, a formal James Beard House dinner, and strategic outreach to select publications and media outlets throughout the year.

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After extensive renovations, Dome is rededicated

By Peter Mayer Agency

Peter Mayer’s public relations team helped rededicate the Louisiana Superdome with an August 10 ceremony that marked the completion of a six-year, $336 million renovation and upgrade project following Hurricane Katrina. The project’s final phase included $85 million in improvements made during 2010 and 2011 that were a key part of the renegotiated long-term lease […]

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Peter Mayer helps launch Louisiana Sustainability Fund

By Peter Mayer Agency

Peter Mayer was retained by one of the country’s leading clean technology investment management firms to provide statewide public relations for the launch of the Louisiana Sustainability Fund. SAIL Capital Partners, headquartered in Irvine, Ca., tapped Peter Mayer to help manage the announcement’s press conference at The Ritz-Carlton New Orleans on April 7 with nationally […]

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