This is a love song, literally. Quantum Fiber is the internet’s favorite internet, and while every other provider is talking about how awesome their internet is, we decided it’s about time someone recognized all the awesome things people do with it. ​

We went straight to the joy that Quantum Fiber unlocks. If not for our Quantum Fiber, how would the cat daddies go viral? How would the WFH baddies crush their video calls? Yay to You is a celebration of eccentricity, framing customers as the heroes they are. ​

Throughout the campaign and endless social/digital/print extensions—we created a real brand song and dance. One that celebrates the internet provider that acts like the internet—and all the glorious things we do and make. Yay to You, but this time—Yay to Us, too. ​

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Yay to Jamila

Yay to Chris

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Yay to Phil​

Yay to Iguana_Mama13​

Yay to Bruce

Campaign Credits

Kristy Baird:​ VP, Account Director​​

Alvin Newsome​: Account Supervisor​​

Kevin James:​ Senior Integrated Producer​​

Dave Damman:​ CCO​​

Aron Cleary:​ Creative Director/Writer​​

Jonatan Maldonado:​ Creative Director/Art​​

Vic Quattrin:​ Sr. Creative Lead​​

Kevin Zengel​: Sr. Creative Lead​​

Richard Landry:​ Senior Creative Director​​

Jamie Muller​: Senior Art Director​​

Barrett MacGowan: Senior Copywriter

Caitlin Condy​: Director of Project Management​​

Chris Houston:​ Senior Project Manager​​

Laura Thomas:​ SVP, Head of Strategy​​

Amy Hubbell:​ Director of Intelligence​​

Production Company: Park Pictures​

Director: Terri Timely​

Original Songs: Walker Music