In Crafting Optimism, we unveil 15 predictions on how consumers will find joy in the year ahead—from nostalgic comforts to radical self-reliance and everything in between. Backed by original Brand Joy Lab research and dozens of secondary sources, this white paper shows how brands in travel, hospitality, finance, CPG, tech and more can make meaningful connections in the next year to drive business-building Brand Joy.
PETERMAYER and Quantum Fiber Premiere “Yay to You” Campaign—a Love Song to Internet Users
The new campaign is a celebration of eccentricity, framing customers as the heroes they are. See the work here.
PETERMAYER and Quantum Fiber Premiere “Yay to You” Campaign—a Love Song to Internet Users
The new campaign is a celebration of eccentricity, framing customers as the heroes they are. See the work here.
PETERMAYER and Hippie Fish Level Up Family Entertainment on the Gulf Coast
Fun on the Gulf Coast looked awfully boring. Enter Hippie Fish.
PETERMAYER and Hippie Fish Level Up Family Entertainment on the Gulf Coast
Fun on the Gulf Coast looked awfully boring. Enter Hippie Fish.
The Sound of Joy: How Audio Shapes Our Social Media Experience
Choosing the right audio is key to making your social content into shareable experiences. We show you how.
The Sound of Joy: How Audio Shapes Our Social Media Experience
Choosing the right audio is key to making your social content into shareable experiences. We show you how.
